The Best of NZ?

October 27, 2010

So it appears that sock packaging is the best NZ can do, literally! It pains me to be scathing about design while I am on the shores… after all I am currently supposedly contributing to such creativity, but it has to be said the winners from the packaging design category of this years Best Awards were a tad disappointing. I’m not sure if I’m missing a trick with the sock packaging but if anyone knows something I don’t feel free to enlighten me. Cloudy Bay by Strategy Design is nice from an aesthetic point of view.

  1. Bry says:

    Hey Dude!

    Do those icebreaker socks still have the sheep tracking number on so that you can find the animal that donated wool for your warmth? Their hiking clothes used too, not a packaging design feature I admit, but a nice touch all the same…

  2. Emma says:

    Bry! I have no idea actually but it is a nice touch. With the amount of sheep in NZ though not sure how easy the tracking would be!!

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The Best of NZ? The Best of NZ? The Best of NZ? The Best of NZ?